Growing your Business: 6 Lessons from Taking a Brand New Open Source Product from 0 to 500,000 downloads in 12 months
A guest post by Ghost founder John O’Nolan
Almost exactly two years ago I launched a small new open source blogging platform to the world. I wasn’t sure exactly how it would pan out. I had hopes, of course, but there’s always that moment of uncertainty right before a big launch that’s impossible to ignore.
Today, Ghost is one of the fastest growing open source projects in the world, and we’ve been very fortunate to grow to $411,000 in annual revenue within a very short space of time (You can check this out live on our public revenue dashboard) – with more than half a million downloads of the open source package.
Kriesi has very kindly invited me to do a guest post to share some of the key lessons behind that roller-coaster of a journey, so I’m going to try and touch on all the biggest wins (and failures) that we made in the last couple of years.