We have all heard this cliché: “A picture is worth a thousand words”, but is it always true in the world of web design?
Many designers are visually-minded people, and it does of course make sense to have a good eye for color, form and proportion in this line of work. Although the rules of typography are taught in design schools, these principles often take second place when planning the psychological impact of a web-design. The focus is on the overall visual effect, and typography is sometimes added as an afterthought.
This is an oversight that could have a negative impact on the effectiveness of your work. With that in mind, in this post I am going to share three reasons why good typography is vital to great web design, and give you three tips for making the most of the power of typography.