I (my wife, actually) am running a "content is king" spezialized blog - if I may say so. http://www.hebammenblog.de
We want to start selling a few items, that are content-related in a very sensitive way, so the readers will accept the commercial part of the blog.
Is a shopintegration in a blog (!) bad for the SEO in any way? Or even positive?
I don't want to ruin the look and feel of the blog with a shopintegration (woocommerce), so additionally I ask myself, if maybe I should setup a subdomain like "shop.hebammenblog.de" and run another wp-installation exclusively for the woocommerce-shop and just crosslink between them. What do you think?
Any advice or experiences on this, anyone?